When I was asked by MyMemories.com to try out their scrapbooking software I decided to take a much different approach than using it to do mostly what it was designed to do. As a small business owner and manager, a significant portion of my time goes into designing marketing materials for my original artwork and professional services as a consultant and a creative coach. I have a confession to make-one that no respectable fine artist should ever make- my comprehension of Photoshop is nominal at best. In fact, “Learn Photoshop” has been my top New Year’s resolution since 2008.
Finding software that can help me design marketing images while making the design process as straightforward as possible is really appealing to me. I often use Microsoft Publisher, but admittedly it can be rather limited in design options. So I decided to play with My Memories Suite and see what I could accomplish quickly while relying primarily on their templates.
The digital scrapbooking software was easy to download and the website was very user friendly. I noted that the template packages they offer online are amazing, and one can purchase them for a song. Just the digital papers alone were enough to get me salivating, especially when I began to peruse the Halloween themed sets-my favorite holiday.
Once I had My Memories Suite downloaded to my desktop I started to toy around. The basic software contains templates for photo albums and greeting cards. Anything you design can be professionally printed. This is appealing to me since I occasionally create professionally printed photo albums of my archived artwork, and I have made a few books for friends and family.
Creating a page was incredibly easy. Each step was simple to walk through, and the software provides a ton of options in layout, color scheme, fonts, and overall design themes. One can tweak images, add special effects. There’s even a video and sound component.
In my case I made two jpegs. These would be used by me in eblasts, newsletters, social media, on my website, or in printed marketing material.
For this image I changed the background pattern and color. To make single page images, simply delete the additional album pages. You can convert your image into a jpeg in the Share Album options.
This is a good example of how you can create announcements and invitations using the preset templates. I simply altered the colors, and added my own images and text. Once you have saved your work as a jpeg you can use this image again and again for consistent branding and marketing.
Obviously these examples are very simple-you can create something far more elaborate, but I wanted to demonstrate how easy the software is. Both of these jpegs took only about five minutes to create.
If you are looking for hold-you-hand software for marketing shop at MyMemories.com. Right now they are offering a deal: $10 off the purchase of the My Memories Suite Scrapbook software and a $10 coupon to use at the MyMemories.com store (so you can buy that kick ass digital paper I told you about). My special code for readers is: STMMMS14164.
And if that wasn't enough: MyMemories.com is offering a FREE software package to the first lucky reader who contacts me via email with the line, "Give me my Memories!" Email me at email@example.com for your chance to win!